Lighting Up Oasis at Wembley Stadium
When it comes to creating unforgettable fan experiences, every detail matters—from the merchandise to the atmosphere. So when we were tasked with supporting the Oasis merch stand at Wembley Stadium, we knew we needed something bold, striking, and unmistakably iconic. Enter: the modular LED screen setup on top of a 20ft container.
A Bold Vision for a Legendary Band
Oasis is more than a band—they're a cultural movement. So for their highly anticipated event at Wembley, the merch stand had to go beyond the ordinary. The brief was simple: maximum visibility, seamless integration, and something that would catch the eye of every fan streaming into the stadium.
The Setup: LED Meets Industrial Style
We hired a high-resolution modular LED screen designed specifically to fit atop a 20ft shipping container. This wasn’t just about slapping a screen on a box—this was a strategic installation to elevate the Oasis brand and make the merch stand an immersive part of the experience.
-
Container Base: A 20ft modular container served as the foundation—practical, portable, and rugged, aligning perfectly with the raw, industrial aesthetic of the Oasis brand.
-
LED Screen: The LED screen was built from modular panels, tailored to the container's footprint, and elevated to ensure visibility from all major approach routes to the stadium.
-
Impact: As soon as fans stepped into the concourse, the screen lit up with dynamic visuals—album art, throwback concert clips, and exclusive merch promotions—drawing crowds in and setting the tone before they'd even entered the venue.
Why It Worked
Wembley is no small venue. With tens of thousands of people flowing through, visibility and engagement were non-negotiable. The LED screen transformed a simple sales point into a branded experience that fans connected with instantly.
-
Crowd Magnet: The screen's presence naturally drew attention, increasing foot traffic to the stand.
-
Real-Time Flexibility: We could adapt visuals in real-time—switching from promo content to live footage or fan messages—keeping the experience fresh throughout the event.
-
Scalable and Repeatable: This kind of modular setup is perfect for touring or pop-up events—easy to deploy, assemble, and scale to fit different venues or audiences.
Looking Ahead
This project wasn't just about selling merch—it was about creating a moment. The combination of industrial design, cutting-edge LED tech, and the raw energy of Oasis fans made for an experience that was both nostalgic and new.
Whether it’s Wembley or the next iconic venue, we’re ready to push the boundaries of what a merch stand can be.
Got an upcoming event? Let’s make it unmissable.
